29mEp. 40

BrandSide: Matt Repicky is the Best Dressed CBO of All Time

Artwork for episode: BrandSide: Matt Repicky is the Best Dressed CBO of All Time

About This Episode

In this Brandside episode, Matt Repicky, Chief Brand Officer at Tailored Brands, shares how he’s reshaping legacy names like Men’s Wearhouse, Joseph A. Bank, and more for today’s customer. From launching humor based campaigns with Party Land to dialing up fashion credibility with “Chill Flex” suits, Matt explains how his team is updating brand perception across demographics. He also walks us through his own unconventional career journey - from Big Four consulting to Mattel, Amazon, and now leading multiple retail brands. If you’re curious about brand transformation, modern marketing, or how many suits a guy really needs, this one’s for you.Connect with Matt: https://www.linkedin.com/in/mattrepicky/ Follow Breaking and Entering on LinkedIn for Daily Ad News: https://www.linkedin.com/company/breaking-entering-podcast/posts/?feedView=all

Host

Geno Schellenberger, host

Geno Schellenberger

Co-founder, Breaking and Entering Media

Geno has conducted over 600 conversations with the people shaping advertising, marketing, creativity and culture over six years.

Sponsorship

Interested in sponsoring The Last Advertising Podcast? Learn more.

Newsletter

One conversation.
Every Wednesday.

Get the next episode in your inbox the moment it drops.