
About This Episode
Brand-side is our segment, which interviews the best marketing professionals in the business. You will hear marketing tactics, advice, and amazing stories to help you break into marketing. The guest, Samantha Siegal, is the Chief Marketing Officer (CMO) of Plezi Nutrition. Co-founded by former First Lady Michelle Obama, PLEZi Nutrition is spearheading a revolution in how we make and market food and beverages for kids, prioritizing nutrition, taste, and truth.
Host

Geno Schellenberger
Co-founder, Breaking and Entering Media
Geno has conducted over 600 conversations with the people shaping advertising, marketing, creativity and culture over six years.
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