
About This Episode
Welcome to ADjunct, where we interview the top advertising lecturers and professors across the country to lend some knowledge to your ear. This week you will learn from Shannon Bichard, Associate Professor at Texas Tech University and Chairperson for their Advertising & Brand Strategy department. She is very passionate about teaching and mentoring students. At the undergraduate level, she often teaches advertising media planning, advertising campaigns, and the ad pitch course. In addition, she often teaches the pedagogy course, branding seminar, or integrated communication campaigns at the graduate level. Links: connect with her: here Win a Crowbar Award: here Connect with us: here --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message
Host

Geno Schellenberger
Co-founder, Breaking and Entering Media
Geno has conducted over 600 conversations with the people shaping advertising, marketing, creativity and culture over six years.
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