35m

#227: Breaking into Strategy with John Gibson, Head of Strategy at The Martin Agency

Head of Strategy at The Martin Agency

Artwork for episode: #227: Breaking into Strategy with John Gibson, Head of Strategy at The Martin Agency

About This Episode

In this episode, we talk with John Gibson, Managing Director and Head of Strategy at The Martin Agency. John offers valuable insights on leadership, collaboration, and how to break into advertising strategy. Plus, get an inside look at the strategy behind Oreo's "Wonderfilled" campaign and how it became a global success. Connect with John: https://www.linkedin.com/in/johngibson3/ Join our GroupMe of 250+ aspiring advertising professionals for tips, tricks, and advice: https://groupme.com/join_group/102437585/xg5Z5tei

Host

Geno Schellenberger, host

Geno Schellenberger

Co-founder, Breaking and Entering Media

Geno has conducted over 600 conversations with the people shaping advertising, marketing, creativity and culture over six years.

Guest

John Gibson

John Gibson

Head of Strategy at The Martin Agency

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